Political Consultants and Campaigns: One Day to Sell examines the differences between how political science theory suggests campaigns should be run and how political consultants actually run campaigns. In the wake of consultants who effortlessly move from campaigners to policymakers, the dearth of knowledge about the attitudes, beliefs, and strategies of the consultants themselves is still a glaring absence in the analysis of American politics. How can we purport to know what is happening in American political campaigns if we don't know what is on the minds of the men and women who run them?This book provides a clearer understanding of modern-day political campaigns by revealing what is on the minds of the people who run them. With original data from consultants, campaign managers, and professional campaign schools, author Jason Johnson examines consultant behavior on message formation, policy positioning, candidate recruitment, Internet strategy, and negative advertising and compares these practices to existing political science theory. This groundbreaking research makes Political Consultants and Campaigns: One Day to Sell a must-have resource for all students of American politics, campaign managers, or anyone interested in how political campaigns in America are run.

"Political Consultants and Campaigns: One Day to Sell "examines the differences between how political science theory suggests campaigns should be run and how political consultants actually run campaigns. In the wake of consultants who effortlessly move from campaigners to policymakers, the dearth of knowledge about the attitudes, beliefs, and strategies of the consultants themselves is still a glaring absence in the analysis of American politics. How can we purport to know what is happening in American political campaigns if we don't know what is on the minds of the men and women who run them?This book provides a clearer understanding of modern-day political campaigns by revealing what is on the minds of the people who run them. With original data from consultants, campaign managers, and professional campaign schools, author Jason Johnson examines consultant behavior on message formation, policy positioning, candidate recruitment, Internet strategy, and negative advertising and compares these practices to existing political science theory. This groundbreaking research makes" Political Consultants and Campaigns: One Day to Sell "a must-have resource for all students of American politics, campaign managers, or anyone interested in how political campaigns in America are run.

Digital Design Exercises for Architecture Students teaches you the basics of digital design and fabrication tools with creative design exercises, featuring over 200 illustrations, which emphasize process and evaluation as key to designing in digital mediums. The book is software neutral, letting you choose the software with which to edit raster and vector graphics and to model digital objects. The clear, jargon-free introductions to key concepts and terms help you experiment and build your digital media skills. During the fabrication exercises you will learn strategies for laser cutting, CNC (computer-numerically controlled) milling, and 3D printing to help you focus on the processes of design thinking. Reading lists and essays from practitioners, instructors, and theorists ground the exercises in both broader and deeper contexts and encourage you to continue your investigative journey.

Aloysius creates 'accidents' that kill. He fled a notorious Irish care home and has built a life as a hitman, travelling Europe and ending lives for cash. Now veteran government recruiter Imelda Feather, 64, wants him back to slay four of the nation's most hated people. It takes guile to lure him in, to convince him it's not a second betrayal by the powers-that-be in Ireland. On the cusp of the hundredth anniversary of the formation of the state, Aloysius, 40, finds himself a key player in the most extraordinary 'PR operation' in history. An evil loan shark, a wicked former priest and a wildly controversial female politician find themselves in his sights. But when he learns more about his fourth target, Aloysius must reverse the roles - and hunter becomes hunted. Narrated by the protagonist, Aloysius Tempo is a story of finding a place in a world where trust has crumbled and, more than ever, ends justify means. As Aloysius works to build a future and shake away the past, this story sees him begin to move in time with his country.

Sinker thrusts us into the story of Baker Forley. He begins the novel as a sweet, unassuming Irish man who is revealed to be a promising newcomer to the world's most controversial sport - professional drinking. Ambition fuels his talent as he strives to make something of his life, but he is plagued by worries that he could die from his job, through alcohol poisoning. Frequent fatalities occur, as players often drop dead during games. When his popularity lands him a spot at the infamous Bullfight competition in sun-baked Mallorca, Baker believes that his luck has turned. But when his drunken eye is drawn to a Saudi beauty, her bodyguard steps over and floors him. The bodyguard's boss - a Saudi oil baron - invites Baker to his magnificent, surreal, Gaudi-designed palace to hear an apology. Baker - joined by his over-ebullient coach Ratface - gets an offer he can't refuse: "Teach the crazy billionaire Sheikh to drink like a pro and in turn he'll make you rich." Later, as illicit lust flares between Baker and the oil baron's sober wife; he learns the real reason why he has been asked along. It's a set up, and he's about to be framed for killing a Sheikh. After three days of industrial-level drinking and dealing with Ratface's random groping, can Baker break free?